{"id":7121,"date":"2019-12-29T14:49:59","date_gmt":"2019-12-29T13:49:59","guid":{"rendered":"http:\/\/francevisiting.com\/?p=7121"},"modified":"2020-11-08T14:17:17","modified_gmt":"2020-11-08T13:17:17","slug":"lancome-inaugurates-its-first-world-flagship-on-the-illustrious-champs-elysees-avenue","status":"publish","type":"post","link":"https:\/\/francevisiting.com\/index.php\/2019\/12\/29\/lancome-inaugurates-its-first-world-flagship-on-the-illustrious-champs-elysees-avenue\/","title":{"rendered":"Lanc\u00f4me inaugurates its first world flagship on the illustrious Champs-\u00c9lys\u00e9es Avenue, with an Id\u00f4le lawn"},"content":{"rendered":"

One of the world leader brands in luxury beauty, Lanc\u00f4me<\/a> just inaugurated, around last Christmas 2019, its first flagship store in the heart of Paris and moreover, on the illustrious Champs-Elys\u00e9es Avenue. This address steeped in history and prestige, talks to anyone. In fact, this 52, Champs-\u00c9lys\u00e9es’ address becomes the new house of Lanc\u00f4me<\/a>, a place dedicated to femininity where visitors are invited to discover the galaxy of Lanc\u00f4me. In fact, a beauty temple, full of surprises, like the brand new Id\u00f4le perfume and the Advanced G\u00e9nifique Serum, both detailed below… <\/strong>By Alexis Lery<\/em><\/p>\n

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Your petal lotto is at your disposal…<\/figcaption><\/figure>\n
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Thousands of pink shades.<\/figcaption><\/figure>\n

On two floors and 300 m2, the guests are immersed in the heart of the spirit and values dear to Lanc\u00f4me<\/strong><\/a> and which are specific to its DNA<\/strong>: happiness, generosity, femininity, assertiveness and confidence (Photos Credits : Aldo Sperber<\/a><\/strong>)<\/p>\n

This first official Lanc\u00f4me<\/strong><\/a> presence in the so-called most beautiful “Avenue of the World”, the Champs-Elys\u00e9es<\/strong>, has been prepared since years. The right location has been properly seeked, in order to give the best vitrine, displaying the House’s savoir-faire<\/em> in cosmetics<\/strong> and perfumery<\/strong>. <\/p>\n

This temple dedicated to beauty, is colored in pink, since the entrance, with the specific event space, the Joy of Now<\/strong> beauty corner destined to switch from time to time…<\/p>\n

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The glitter tower of perfumes!<\/figcaption><\/figure>\n
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An animation to admire in real!<\/figcaption><\/figure>\n

This pinky joyful immersive experience is not only tainted on the floor, since you would be overhung by suspended rose petals, and a surrounded by giant LED screens<\/strong>, where you would admire many of the brand’s muses scrolling, like Penelope Cruz<\/strong><\/a>. This rose theme recreates the raw essence of the Lanc\u00f4me<\/strong><\/a> universe, devoted to this feminity symbol, while enveloping you in happiness.<\/p>\n

For sure, you may find there your favorite Lanc\u00f4me<\/strong> iconic or favorite products in brilliant packagings, and for some of them, exclusively available in this boutique<\/em>.<\/p>\n

Thus, among them, a collection of exclusive leather goods<\/strong>, purposely manufactured at the disposal of this Champs-Elys\u00e9es<\/strong> flagship store. Those are made high-range selection of leather, embossed with a touch of French<\/strong> elegance and naturally, the timeless Lanc\u00f4me<\/strong> pink.<\/p>\n

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ngg_shortcode_1_placeholderIn this customization era we live in, the visitors may be able to personalize their products thanks to the UV printer<\/strong> technology. Almost all the time in action to instantly answer to your wishes of artwork or text of people’s choice. <\/p>\n

The technology may hide another and thanks to the Shade Finder<\/strong><\/a> function, more than 21,000 women have found their ideal personal facial shade. <\/p>\n

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The Triumph Arch for sure?<\/figcaption><\/figure>\n
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Which alley would you take?<\/figcaption><\/figure>\n

Don’t also miss to pick up your rose by the flower<\/strong> robot<\/strong> which would perfume it with your favorite Lanc\u00f4me<\/strong><\/a> fragrance. An inevitable interactive experience, perfect to complete your bags and gift boxes. There are of course, nearby many other house perfumes available, to discover. <\/p>\n

And in another hand, a few store shelves away, get into the new make-up<\/strong><\/a> innovations, while testing the latest products, playing with a wide range of foundations, powders, lipsticks or mascara and much more.<\/p>\n

Take your time to initiate yourself in the Lanc\u00f4me<\/strong> skincare<\/strong><\/a> expertise and choose your own proper getaway with the house signature treatments.<\/p>\n

The Lanc\u00f4me commitment in sustainability is not missed… Within the refilling of your Id\u00f4le<\/strong><\/a> flacon and many other skin care recipients, you would be proud to save plenty of packagings. 
\nYou may give as well a second life to your used products, thanks to the TerraCycle<\/strong><\/a> recycling station.<\/p>\n

Last but not least part of this shiny place, the first floor, where the customers would find some face and body care, through a sensory adventure. An opportunity to refresh your skin in a serene beauty salon<\/strong>.<\/p>\n